What makes an event memorable? A beautiful space, good food, and something that sets it apart from everything else — while still feeling true to the brand.
That’s what Luv North brings to PR events, launches and client occasions: a new kind of experience and something tangible that guests take home with them.
Samsoe Samsoe’s bag launch charm workshop at Stockmann
For Danish fashion brand Samsøe Samsøe, it was clear that launching a new bag called for more than a beautiful table setting. The same event was held in Berlin, Paris and Helsinki, and in each city, guests were offered something hands-on and concrete.
In Helsinki, they found us through social media, and we put our heads together to create something special.
We decided to run a bag charm workshop using the same leather as the bags themselves. Three shades were available: vanilla white, smooth black and cowhide. Guests could stamp letters, a name or a meaningful date into the white or black leather. For the cowhide, we added Luv North’s silver pendant pieces and beads in shades that matched the collection.
The event was held in Stockmann’s fourth-floor showroom. After a breakfast spread, guests got to design and make their own bag charm from a selection of materials: silver, beads and leather.
Interested in working together?
We create bespoke jewellery workshops for PR events, client evenings, team days and company outings. Every concept is built around the occasion: we can incorporate your brand’s own materials and colours, or design everything from scratch.
- PR events and launches – give influencers and press something they’ll remember you by
- Client evenings and VIP events – swap the usual cocktail hour for something that stays with them
- Team and wellbeing days – making something together creates memories, and a keepsake everyone takes home
- Pop-up collaborations – bring your brand story to life through a jewellery workshop
Get in touch via the contact form or email info@luvnorth.com.
Photos: Johanna Rontu
Discover our jewellery workshops
We run jewellery workshops for private groups as well as corporate events.